Grow your business with high sustainability.
Sustainability at BASF
Good for cars and for the environment
Made to make a difference.
Why Sustainability?
The perfect mix of profitability and sustainability.
Environmentally friendly. Performance focused.
Read on and discover just how much of a performance boost your bodyshop will get from switching to eco- friendly products.
Less impact
Taking sustainable action can really accelerate the success of your bodyshop.
- Reduced energy consumption
- Less material consumption
- Reduce waste
- Lower emissions/CO2
- Lowest VOC
More performance
Those teams who’ve already chosen R- M’s sustainable products are now using less materials, less resources, saving money and crucially, protecting the environment.
- Increased profit
- More speed/throughput
- Better customer satisfaction
- Higher reputation
- More (social) responsibility
#EcoEffectiveness by R-M
Developing advanced surface solutions for a sustainable future.
Wet-on-wet Application
This is our wet-on-wet application technology: Save up to 20% on your material usage and work up to 35% faster, thanks to an optimized process. You’ll output LESS CO2 and get MORE jobs done.
Biomass Balance Approach
Have you heard about our biomass balance approach? Our products are manufactured with renewable raw materials. This means LESS CO2 (1,900t so far). It also means your business can attract a new, sustainably-minded customer, leading to MORE jobs.
Tintable Solutions
Have you seen our tintable solutions? With up to 19% less paint usage and 50% faster process times, you’ll output LESS waste and CO2 and get MORE jobs done.
Air-Drying Undercoats and Clear Coats
Do you know about our air-drying undercoats and clear coats? You can now dry without any baking required. It’s a brand new, innovative process. You’ll use LESS energy and create LESS CO2, reducing your costs and creating MORE profit.
Fast-drying UV Products
Introducing our fast-drying UV products: Use up to 50% less energy on each paint job and finish each job up to 35% faster. You’ll output LESS CO2 and get MORE jobs done.
High Pigmentation
For us quality means high pigmentation: It leads to greatly improved hiding power. This means paint consumption is reduced by 10%. That’s LESS waste, lower costs and MORE profit for your business.
Ultra-low VOC
Products with ultra-low VOCs: Our products feature up to 40% lower VOCs and use less energy during the paint process. This means you’ll output LESS CO2 and get MORE jobs done.
Direct-to-Substrate Technology
Have you heard about our direct-to-substrate technology? It leads to reduced material consumption and faster application times. You’ll output LESS waste and get MORE jobs done.
Switch to the greenest products in the industry and help drive the change.
eSense Technologies
eSense: good for cars and for the environment
We could have gone to the moon and back 90 times.
High Efficiency
REDCert2
Two innovative technologies. One healthier planet.
At R-M, we’re inventing the future of paint refinishing so your bodyshop can lead the change to greener technologies. eSense products do just that by reducing the impact on the environment and helping to cut CO2 – yet guaranteeing you the most efficient and high performance workflow with precision products. There are two cutting-edge technologies we’ve developed to do this – one is Biomass Balance, the other is Ccycled®, both are radically reshaping the balance of sustainable products.
BioMass Balance
Reducing CO2 with renewable resources.
What if your car’s refinish could be made entirely from renewable resources? Our BioMass Balance method replaces fossil materials with bio- based ones. Want to know how it works? Find out more...
Ccycled
Contributing to a circular economy with ChemCycling®.
What if waste tires could help create your car’s refinish? With ChemCycling®, recycled feedstock is turned into new products, keeping tires out of landfills and cutting CO2 emissions. Curious how it all works? Discover more...
Your Impact.
Empower sustainability with energy purchase.
The equation
The renewable or recycled resource is mathematically allocated to certain commercial products.
Certified process
The process is independently certified by the German Technical Supervisory Association REDcert.
Your influence
Your purchase influences the percentage of total renewable or recycled resources.
Grow your business with high performance sustainability.
**BASF product carbon footprints are calculated following the requirements and guidelines of ISO 14067:2018 and Together for Sustainability (TfS). The product carbon footprints for biomass balance products are assessed cradle to gate, i.e. without CO2 emissions caused during product application and end-of-life treatment. Our product carbon footprint data is based on assumptions and approximations valid at the time of data collection. For ChemCycling products, product carbon footprint benefits for the recycled feedstock can be generated via displaced end of life (e.g., incineration) following the upstream system expansion approach (USE). For more information visit this page.
eSense products contribute to reducing the use of fossil resources and reducing the CO2 emissions via the mass balance approach. In BASF’s mass balance approach, renewable or recycled raw materials are used when manufacturing primary chemical products and are fed into the production Verbund. The proportion of bio-based or recycled raw materials is then arithmetically assigned to certain sales products according to a certified method. For our mass balance products, 100% of the feedstock required for these products (chemical product only, excluding packaging material) have been replaced by renewable or recycled resources. All our eSense products are independently certified according to the RedCert² standard (BASF certification number REDcert²-929-35372286). For more information, please visit this page. When reference is made to CO2savings per traveled kilometer, a standard CO2 emission of 95 grams per travelled car kilometer is assumed.
References to equivalent numbers of end-of-life tires refer to a standard tire of 8.8 KG and an assumption of the available tire mass for pyrolysis and a conversion factor for the pyrolysis process. You can find more information about BASF’s mass balance approach on this page.
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