CCycled®

ChemCycling® is the process of recycling waste tires, which contributes to a circular economy, saving fossil raw materials, avoiding waste, and cutting CO2 emissions. Join the mission and reduce your impact on our planet.
CCycled

CCycled

Transform old tires into new shiny paint.

eSense is now even greener - thanks to CCycled® technology.
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ChemCycling® explained.

ChemCycling® transforms waste tires into valuable feedstock, which we then use in our certified Ccycled® products. This innovative process diverts waste from landfills and incineration, converting it into raw materials that can fuel creation of new, high-quality products. Embracing the Mass Balance approach, we drive a circular economy, slashing fossil raw material usage, cutting waste, and reducing CO2 emissions. That makes real eSense.

Explore RM sSense products and find

  • Impressive savings

  • High efficiency

  • Premium quality

  • Low CO2

Reducing CO2 with renewable resources.

Check out the remarkable milestones achieved through our eSense products, powered by cutting-edge BioMass Balance and CCycled® technologies (as of August 2024). And our journey is only beginning...
40%

REDUCTIONS

Up to 40% reduction in CO2 emissions*
2 tires

RECYCLED

~2 tires recycled per 5 liters of product***
3,686t

SAVINGS

3,686 tons of CO2 has been saved**
35Mil

KM NOT DRIVEN

Equals to car emissions over 34,705,671km**

eSense

Made to make a difference.

Here's how it works.

At R- M, we’re inventing the future of paint refinishing so your bodyshop can lead the change to greener technologies. eSense products do just that by reducing the impact on the environment and helping to cut CO2 – yet guaranteeing you the most efficient and high- performance work flow with precision products. Watch the video and discover why you should switch your bodyshop to eSense products today.
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Join the mission to make a positive impact on our planet.

Contact your local sales rep today

* Per kilogram per product. Based on A-C-24. Carbon footprint data is based on assumptions and approximations valid at the time of data collection. For more information, please visit: ecobalance.glasurit.com.

*** For each 5l can Clear Coat, two end-of-life tires are recycled into pyrolysis oil, substituting fossil feedstock via mass balance.

**BASF product carbon footprints are calculated following the requirements and guidelines of ISO 14067:2018 and Together for Sustainability (TfS). The product carbon footprints for biomass balance products are assessed cradle to gate, i.e. without CO2 emissions caused during product application and end-of-life treatment. Our product carbon footprint data is based on assumptions and approximations valid at the time of data collection. For ChemCycling products, product carbon footprint benefits for the recycled feedstock can be generated via displaced end of life (e.g., incineration) following the upstream system expansion approach (USE). For more information visit this page.

eSense products contribute to reducing the use of fossil resources and reducing the CO2 emissions via the mass balance approach. In BASF’s mass balance approach, renewable or recycled raw materials are used when manufacturing primary chemical products and are fed into the production Verbund. The proportion of bio-based or recycled raw materials is then arithmetically assigned to certain sales products according to a certified method. For our mass balance products, 100% of the feedstock required for these products (chemical product only, excluding packaging material) have been replaced by renewable or recycled resources. All our eSense products are independently certified according to the RedCert² standard (BASF certification number REDcert²-929-35372286). For more information, please visit this page. When reference is made to CO2savings per traveled kilometer, a standard CO2 emission of 95 grams per travelled car kilometer is assumed.

References to equivalent numbers of end-of-life tires refer to a standard tire of 8.8 KG and an assumption of the available tire mass for pyrolysis and a conversion factor for the pyrolysis process. You can find more information about BASF’s mass balance approach on this page.

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