Who we are | rmpaint
Our history
  • 1919

    The company’s founder, Herbert Mason, joins forces with Fred Rinshed to form the Rinshed-Mason Company, which soon became the largest paint supplier to the growing automotive industry.

  • 1926

    Cadillac, the world-famous prestige car manufacturer and first choice of US presidents, orders the first batch of material.

  • 1931

    R-M launches the first metallic finish for cars.

  • 1948

    The first mixing base system is launched.

  • 1960's

    R-M provides one of the first Space missions with the “heat-resistant black lacquer”.

  • 1963

    R-M Automotive Refinish establishes its research, development and manufacturing facility in Europe, near Paris.

  • 1970

    R-M produces the first waterborne OEM paints.

  • 1981

    The DIAMONT basecoat line is launched in Clermont.

  • 1986

    R-M becomes part of the BASF Group.

  • 1990

    Creation of the Refinish Competence Center in Clermont.

  • 1995

    R-M launches two environmentally friendly paint systems: the waterborne basecoat line Onyx HD and the high-solids system Uno HD.

  • 1995

    Colormaster; the world’s leading color identification tool is launched and revolutionizes color matching.

  • 1996

    www.rmpaint.com – R-M is the first to launch a website in the automotive refinish industry to put all of its color formulae online.

  • 2000

    “Programs For Success”, R-M’s innovative service package specially developed for managers is launched to help bodyshops increase their productivity and sales.

  • 2003

    CARIZZMA is launched in the USA and as the first VOC-compliant product for customized finishes in Europe in 2008.

  • 2009

    Colortronic 2, the second generation of R-M’s color measuring device is launched to help bodyshops identify the matching color and select the right formula faster.

  • 2010

    The 10th International R-M Best Painter Contest takes part in France (Clermont de l’Oise).

  • 2011

    R-M Premium Partners launch in Europe.

  • 2013

    The R-M International Refinish Competence Center becomes one of the most modern training facilities in Europe.

  • 2015

    R-M is confirmed as the caring business partner worldwide, A brand of BASF - We create chemistry. In this year, R-M’s next generation of clearcoats is launched.

  • 2018

    e’Sense products launched in Europe with BASF’s certified biomass balance approach, helping to reduce CO2 emissions.

  • 2018

    Launching Colortronic 12/6 Perfect color matching! Perfect results thanks to R-M’s unique color data base.

  • 2019

    In 2019, R-M, premium paint brand of BASF, is celebrating its hundred years in business.


R-M’s initiative to promote excellence

Training new generations is crucial for the profession. The automotive industry is clearly one of the sectors that experience the most significant changes due to new technologies and sustainable development requirements. R-M made a conscious decision to actively cooperate with schools to encourage young talent to join the world of automotive industry. With Master’Art, R-M promotes the job of automotive refinish painter and explains why this job offers such huge potential and will enable those who chose it to take up the great challenges offered by this exciting career.


R-M is recommended by all leading car manufacturers worldwide.
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R-M is recommended by all leading car manufacturers worldwide.

R-M is the preferred partner for those who value strong color competence with dynamic, highly-productive business solutions in the bodyshop. BASF continues to drive the R-M focus by working closely with the world’s leading vehicle manufacturers to develop innovative solutions in OEM finishes as well as automotive refinish, through the development of efficient, state-of-the-art and environmentally friendly coatings technology.