Who we are | rmpaint
Our history
  • 1919

    The company’s founder, Herbert Mason, joins forces with Fred Rinshed to form the Rinshed-Mason Company, which soon became the largest paint supplier to the growing automotive industry.

  • 1926

    Cadillac, the world-famous prestige car manufacturer and first choice of US presidents, orders the first batch of material.

  • 1931

    R-M launches the first metallic finish for cars.

  • 1948

    The first mixing base system is launched.

  • 1960's

    R-M provides one of the first Space missions with the “heat-resistant black lacquer”.

  • 1963

    R-M Automotive Refinish establishes its research, development and manufacturing facility in Europe, near Paris.

  • 1970

    R-M produces the first waterborne OEM paints.

  • 1981

    The DIAMONT basecoat line is launched in Clermont.

  • 1986

    R-M becomes part of the BASF Group.

  • 1990

    Creation of the Refinish Competence Center in Clermont.

  • 1995

    R-M launches two environmentally friendly paint systems: the waterborne basecoat line Onyx HD and the high-solids system Uno HD.

  • 1995

    Colormaster; the world’s leading color identification tool is launched and revolutionizes color matching.

  • 1996

    www.rmpaint.com – R-M is the first to launch a website in the automotive refinish industry to put all of its color formulae online.

  • 2000

    “Programs For Success”, R-M’s innovative service package specially developed for managers is launched to help bodyshops increase their productivity and sales.

  • 2003

    CARIZZMA is launched in the USA and as the first VOC-compliant product for customized finishes in Europe in 2008.

  • 2009

    Colortronic 2, the second generation of R-M’s color measuring device is launched to help bodyshops identify the matching color and select the right formula faster.

  • 2010

    The 10th International R-M Best Painter Contest takes part in France (Clermont de l’Oise).

  • 2011

    R-M Premium Partners launch in Europe.

  • 2013

    The R-M International Refinish Competence Center becomes one of the most modern training facilities in Europe.

  • 2015

    R-M is confirmed as the caring business partner worldwide, A brand of BASF - We create chemistry. In this year, R-M’s next generation of clearcoats is launched.

  • 2018

    Launching Colortronic 12/6 Perfect color matching! Perfect results thanks to R-M’s unique color data base.

  • 2018

    e’Sense products launched in Europe with BASF’s certified biomass balance approach, helping to reduce CO2 emissions.

  • 2019

    In 2019, R-M, premium paint brand of BASF, is celebrating its hundred years in business.

  • 2020

    R-M to launch AGILIS

    R-M to launch AGILIS the global waterborne basecoat line matches eco-effective high quality products with lowest VOC-content ever.
    Substainability has become a mega trend in society.
    The new clearcoats of the Pioneer Series give customers a whole new edge over their competition and make them ready for the future


R-M is recommended by leading car manufacturers worldwide.
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R-M is recommended by leading car manufacturers worldwide.

R-M is the preferred partner for those who value strong color competence with dynamic, highly-productive business solutions in the bodyshop. BASF continues to drive the R-M focus by working closely with the world’s leading vehicle manufacturers to develop innovative solutions in OEM finishes as well as automotive refinish, through the development of efficient, state-of-the-art and environmentally friendly coatings technology.