Top Talents in the R-M® Design challenge | rmpaint
Top Talents in the R-M® Design challenge

R-M®, BASF's premium automotive refinish paint brand, supports the talents of the next generation of spray painters in the industry. Due to ongoing social distancing measures in place in many countries, the international final of the 13th R-M Best Painter Contest was postponed to 2022.  For the interim period, more national Finals will be organized in different countries and R-M runs a series of #rmbestpainter2021 competitive activities, challenges and e-learnings which take place to support the contest's motto of "Driving digital competency and eco-efficient solutions".  Dubbed the "R-M Best Painter Design Challenge 2021", this program focus on the combination of quick processes, digital solutions and sustainability.  

In the first Creativity task, R-M asked to create an own color concept and paint a shape in a two-tone color application. The presented results show an amazing work worldwide done by the R-M Best Painter Talents. The Japanese candidate Masaya Kataoka was nominated as Top 1 with a luxury design of another futuristic and emotional gradation inspired by achromatic colors as the VW Golf Touran and the Asian Pacific color trend of CODE-X. A Social media voting on Instagram finally decided on Top 2 Germany and 3 USA.  The German candidate Josephine Ellwein created a color design inspired by the evening sky with orange and pink as close to each other in the color circle. Jeffrey Naugle created a design to represent the USA with red, white and blue.

The second task with a series of eLearning challenged the R-M best painter talents from the regions North Amercia, EMEA and Asia Pacific in succeeding a final quiz to specific topi be gained by publishing the experience with the countries respective hashtags.  

The winners of the R-M Best Painter Design Challenge 2021 will be announced on October 28, 2021. 

Follow the hashtag #rmbestpainter2021 and each country on Instagram @rmpaintOfficial
LinkedIn @R-M Global


The rule for participation in this Design challenge and the award winning prizes will be find in the pdf to click attached. #rmbestpainter2021
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