R-M Refinity™ is a secure, cloud-based, digital solution platform for its refinish body shop customers all over the world. Refinity offers R-M customers a unique and seamless digital experience that is designed to drive body shop performance and profitability. Industry-specific apps in business, color, and training are designed to support and improve productivity in the overall body shop process.
Body shops currently have to use a number of different software solutions on various systems in their daily operations, which leads to an inefficient use of time and resources. Refinity is designed to boost efficiency by offering users a single location for all their digital tools with an easy and secure way to access them from any device that is connected to the Internet. Software updates and maintenance are performed automatically, ensuring that body shops are always using the latest version.
"With Refinity, we offer R-M customers an industry-leading cloud platform which prepares their business for the future. Refinity incorporates all the essential business solutions they need into a one-stop shop offering, with a simple user interface that has been designed for the body shop environment. Employing cloud computing technology, Refinity is managed, maintained and updated centrally, giving users one platform that requires one setup and one password to access it," said Fabien Boschetti, Director, Global Marketing, BASF Automotive Refinish Coatings Solutions.
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