Home |  Site map |   | Contact
R-M Paint Header
R-M Paint Entrance Slogan

Express

When minor body repairs become a source of profit!

 

The main market facts

  • The automotive refinish market is in decline.
  • An increasing amount of minor body damage is not declared to insurance companies and invariably goes unrepaired.
  • Motorists are accustomed to being offered all-inclusive services without any nasty surprises!
  • The paintshop is one of the most profitable business centres with the bodyshop.


Opportunities

Smart repair services in automotive aftersales are developing quickly (mechanical, windscreens, exhausts, etc.) and form a major part of the customer offer.

There is still huge potential to develop and diversify business through the paintshop by attacking the cosmetic damage market that is not declared to the insurance companies.

  • Superficial scratches
  • Scratches down to bare metal, with or without panel damage
  • Paint chips, dents…

 

The R-M Solution: Express

Express is one of the modules from R-M's “ Programmes For Success ” programme.

You will have the opportunity to benefit from developing this particularly profitable market - that of minor repairs, repaired within a few hours and not covered by insurance.

1. With a structured implementation process we will support you on your way to success

  • Full analysis of your current situation including utilisation, potential and available equipment
  • Implementation of quick-drying products, methods as well as technical and commercial training
  • Assistance in defining a fixed price list, based on the damage identified
  • A follow-up tool, that will support you in transforming quotations into repairs and to monitor your Express activities
  • A communication kit that will help you to approach your customers and create demand for small repairs in your bodyshop

2. A clear offer from you to your customer

SPEED
repairs possible in a just a few hours

QUALITY
repairs respecting the working methods specified by car manufacturers

TRANSPARENCY
preparation of a quick and accurate quotation


With Express lead your customers in the right direction - yours!

The Express communication kit has a dual function :

  • Presenting a service that combines speed with efficiency.
  • Creating demand, from those customers who wouldn't normally consider having an estimate drawn up for such unsightly “small scratches” that they would prefer not to see

The posters are designed for display in your bodyshop. The counter displays, the explanatory brochures and pamphlets ensure an exciting and informative presentation for new and existing customers.The “Diagnostic” file cards and the “Thank You” rearview mirror hangers are a courtesy that is always appreciated.

The kit includes :

  • 3  60 x 80 cm posters
  • 2 counter displays 
  • 200 explanatory brochures
  • 200 diagnostic file cards
  • 1000 pamphlets
  • 200 rearview mirror hangers  with “maintenance advice”

Our communication kit contributes to the success of your marketing strategy.

Your Advantages with Express

  • Additional service offer
  • Increase in turnover
  • Generate a large margin
  • Quick return on investment
  • Customer loyalty development due to quality and service
  • Optimal use of equipment