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Express
When minor body repairs become a source of profit!
The main market facts
- The automotive refinish market is in decline.
- An increasing amount of minor body damage is not declared to insurance
companies and invariably goes unrepaired.
- Motorists are accustomed to being offered all-inclusive services without
any nasty surprises!
- The paintshop is one of the most profitable business centres with the
bodyshop.
Opportunities
Smart repair services in automotive aftersales are developing quickly
(mechanical, windscreens, exhausts, etc.) and form a major part of the customer
offer.
There is still huge potential to develop and diversify business through the
paintshop by attacking the cosmetic damage market that is not declared to the
insurance companies.
- Superficial scratches
- Scratches down to bare metal, with or without panel damage
- Paint chips, dents…
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The R-M Solution: Express
Express is one of the modules from R-M's “ Programmes For Success ”
programme.
You will have the opportunity to benefit from developing this particularly
profitable market - that of minor repairs, repaired within a few hours and not
covered by insurance.
1. With a structured implementation process we will support you on your way
to success
- Full analysis of your current situation including utilisation, potential
and available equipment
- Implementation of quick-drying products, methods as well as technical and
commercial training
- Assistance in defining a fixed price list, based on the damage
identified
- A follow-up tool, that will support you in transforming quotations into
repairs and to monitor your Express activities
- A communication kit that will help you to approach your customers and
create demand for small repairs in your bodyshop
2. A clear offer from you to your customer
SPEED
repairs possible in a just a few hours
QUALITY
repairs respecting the working methods specified by car
manufacturers
TRANSPARENCY
preparation of a quick and accurate quotation
With Express lead your customers in the right direction - yours!
The Express communication kit has a dual function :
- Presenting a service that combines speed with efficiency.
- Creating demand, from those customers who wouldn't normally consider having
an estimate drawn up for such unsightly “small scratches” that they would
prefer not to see
The posters are designed for display in your bodyshop. The counter displays,
the explanatory brochures and pamphlets ensure an exciting and informative
presentation for new and existing customers.The “Diagnostic” file cards and the
“Thank You” rearview mirror hangers are a courtesy that is always
appreciated.
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The kit includes :
- 3 60 x 80 cm posters
- 2 counter displays
- 200 explanatory brochures
- 200 diagnostic file cards
- 1000 pamphlets
- 200 rearview mirror hangers with “maintenance advice”

Our communication kit contributes to the success of
your marketing strategy.
Your Advantages with Express
- Additional service offer
- Increase in turnover
- Generate a large margin
- Quick return on investment
- Customer loyalty development due to quality and service
- Optimal use of equipment
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